Thursday, March 04, 2010

Ads everywhere

I was getting a banana yesterday and saw something unusual. I had to take a closer look at the usual sticker because I could have sworn it had the Wii logo on it. Sure enough, there it was. Apparently Chiquita is now selling advertising on its bananas in the form of stickers. This is a pretty clever ploy, since kids love stickers and who hasn't taken the sticker off of a banana and put it on their shirt. Kids then become a walking billboard (albeit a small one) for Chiquita and further the advertising.

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